Use cases that actually ship.
Jobs, not personas: comment-to-DM, story reply, lead capture, keywords, broadcasts, multi-channel, and an honest non-goal page for follow-to-DM. Each page teaches one job deeply.
01Entry
How a conversation legitimately starts on an official API. Match the trigger to the creative.
01Comment to DMTurn post and reel comments into private reply paths with branching after the hand-raise — on Meta’s private-reply model.trigger · keyword comment02Story reply automationConvert Instagram Story replies into short-half-life paths for flash offers, lists, and bookings.trigger · story reply03Keyword inbox & menusEvergreen codes and campaign phrases that open multi-step ops paths — menus, macros, and human escalation.trigger · bio or menu code
02Capture
Turning a hand-raise into a consented contact you can follow up with.
03Lifecycle
Messaging people who already chose you — inside policy, with costs finance can read.
05Broadcasts & segmentsOne-to-many messaging to people who already have a legitimate relationship — inside policy, with costs finance can read.trigger · segment of tags06Multi-channel automationOne automation model across Instagram, WhatsApp, SMS, email, and Telegram — with per-channel rules and shared contact context.trigger · one channel first
—Non-goal
A brief we refuse, and what to scope in its place. Kept public on purpose.
Ready to build the path?
Start free with real Logic. Check pricing for packaging rules and compare for competitive packaging contrasts. If a client brief demands always-on follower DMs, send them to the follow-to-DM non-goal page first.